Iindlela ezili-10 zeGolide zokwandisa ababhalisile bakaYouTube

Indlela yokwandisa Ababhalisile be-YouTube kunye neembono zevidiyo simahla?

YouTube sesinye sezona zicelo zikhulu zemidiya yoluntu emhlabeni, kukho ngaphezulu kweebhiliyoni ezimbini zisebenzisa iYouTube yonke imihla.

Kukho imakethi enkulu kakhulu kule midiya yoluntu, iYouTube iphethwe ngu Uphando kwaye kukho umdla omkhulu kwizicelo zokwabelana ngevidiyo.

Ukuba unomdla wokwandisa ababhalisile besiteshi sakho seYouTube, siyakumema ukuba ufunde eli nqaku.

Sifuna ukuphonononga iindlela ezahlukeneyo zokukunceda ube lijelo likaYouTube elaziwa kakhulu.

Nguwuphi uMxholo oya kuwufunda?

1. Umgangatho weVidiyo
2. Ukuthengisa kwiYouTube
3. Live Marketing
4. Bonisa ukuThengisa
5. UkuThengiswa kweMpahla
6. Social Media Marketing
7. seo
8. Intengiso yaseKaizen
9. Intengiso ye-PR
10. Intengiso yeeShorts

Yintoni uYouTube?

IYouTube yenye yezona zinkulu Imidiya yokuncokola izicelo ehlabathini, phezu 2 billion abasebenzisi abasebenzayo basebenzisa eli qonga lokwabelana ngevidiyo yonke imihla.

• IYouTube sesona sicelo sidumileyo nesidumileyo sokwabelana ngevidiyo emhlabeni. Iphethwe yiAlfabhethi, inkampani engumzali kaGoogle
• Abantu abavela kwihlabathi liphela basebenzisa iYouTube iiyure ezininzi ngosuku, bebukele iintlobo ezahlukeneyo zeevidiyo
• Ayisosicelo esilula sokwabelana ngevidiyo. Unokwabelana ngeevidiyo, ezimfutshane, kunye neevidiyo ezibukhoma
• Amajelo eYouTube akuvumela ukuba ubone uHlahlelo lweevidiyo zakho. Kukho iqonga elithile lokuthengisa lokuthengisa iividiyo zakho zeYouTube ngaphakathi kweli qonga

Ababhalisi abaninzi bathetha ukuba abantu abaninzi baya kubona iividiyo zakho. Maninzi amathuba okwenza imali ukuba unejelo likaYouTube elaziwayo nelinika umdla.

Ezona Metrics zikaYouTube zibalulekileyo

Iimetriki zibaluleke kakhulu. La ngamanani kunye nolwazi olukunceda ubone imeko yakho yangoku kwaye ucwangcise ngokufanelekileyo ikamva kwaye wongeze ababhalisile bakho bakaYouTube.

Ezona metrics zibalulekileyo zikaYouTube onokuthi wazi ngazo zezi zilandelayo:

• kwizimvo: Lelona nani libalulekileyo elibonisa ukuba bangaphi abantu ababukele iividiyo zakho
• Uthandayo: Le yimetric ebaluleke kakhulu, okukhona abantu bezithanda iividiyo zakho, kokukhona amathuba akho okupapashwa nguYouTube kwabanye abasebenzisi.
• Amazwana: Oko kubonisa ukuba bangaphi abantu abathethileyo ngeevidiyo zakho

Kukho ezinye iimetrics zeYouTube. Ezi metrics zintathu zezo kufuneka uzazi kwaye ugxile ekukhuliseni ababhalisile bakho beYouTube.

Ubonyusa njani ababhalisile bakaYouTube?

Ukuba unetshaneli yeYouTube kwaye ufuna ukukhulisa ababhalisile bakho, ungasebenzisa iindlela ezahlukeneyo ukufezekisa le njongo.

Kweli candelo, sifuna ukukwazisa kwezona zicwangciso zili-10 ziphezulu onokuzisebenzisa ukukhulisa ababhalisile bakho bakaYouTube.

#1. Umgangatho weVidiyo

Umgangatho weevidiyo ubaluleke kakhulu ukwandisa ijelo lakho likaYouTube ababhalisile.

Sinokuthi le yeyona metric ibalulekileyo kwimpumelelo phambi kwayo yonke into.

• Kuya kufuneka ugxile ekwenzeni iividiyo ezikumgangatho ophezulu, oku kuthetha iividiyo ezikumgangatho ophezulu kakhulu. Zombini umxholo kunye nomgangatho weekhamera zibaluleke kakhulu
• Kukho ukhuphiswano oluninzi kuyo nayiphi na indawo apho ufuna ukungena khona kuYouTube. Oku kuthetha ukuba kufuneka wenze iividiyo ezizodwa ezinomxholo otsala amehlo kunye nezihloko

Umgangatho awuphumeleli ngengozi, kufuneka ube nesicwangciso esichanekileyo somxholo kunye neevidiyo zetshaneli yakho.

Ngalo lonke ixesha ujonge ukuba zeziphi iimfuno kunye neemfuno zabaphulaphuli ojolise kubo kwaye wenze iividiyo ezikumgangatho ophezulu ngokusekwe kwiimfuno kunye nezicelo.

#2. Ukuthengisa kwiYouTube

UYouTube yinxalenye kaGoogle. Esi sicelo semidiya yoluntu ine iqonga lokuthengisa elizinikeleyo abadali bevidiyo banokusebenzisa ukukhuthaza iividiyo kunye nejelo labo.

• Ukuthengiswa kweYouTube kwenziwa kusetyenziswa iiNtengiso zikaGoogle, kukho icandelo elikhethekileyo lokuthengisa ividiyo, kunye neYouTube
• Amashumi eebhiliyoni zeedola achithwa minyaka le ziinkampani kunye neebrendi kwihlabathi liphela ukuthengisa kuYouTube.
• Eli qonga lokwabelana ngevidiyo lokwabelana ngevidiyo linelinye lawona mazinga aphezulu okubandakanyeka kunye neempawu zisebenzisa intengiso yeYouTube rhoqo.

Ukuba ufuna ukusebenzisa intengiso yeYouTube, kufuneka uqale ugxile ekuboneleleni ngeevidiyo ezikumgangatho ophezulu emva koko uqalise ukuthengisa isitishi sakho.

#3. Live Marketing

Ubomi yenye yezona zinto zidumileyo nezinika umdla kuYouTube.

Bonke abadali banokusebenzisa eli nqaku ukunyusa abantu abajolise kubo.

• Ukuba ufuna ukusebenzisa iYouTube bukhoma, qiniseka ukuba uneevidiyo ezintle ngokwaneleyo kwaye unika ulwazi oluxabisekileyo kubaphulaphuli bakho
• Ixesha libaluleke kakhulu, hlala uhlalutya izibalo zesiteshi sakho kwaye usebenzise elona xesha lilungileyo xa abantu ojolise kubo bekwinqanaba labo eliphezulu.
• Ukuphumelela, kufuneka ube nesicwangciso seevidiyo zakho ezibukhoma, kwaye ugubungele izihloko ezishushu, kukho nencoko ebukhoma apho abantu bathetha khona, unokubuza imibuzo kwaye unxibelelane nabasebenzisi bakho ukwenza umoya oshushu kakhulu ngaphakathi kwincoko yakho yeYouTube.

Ukuphila kweYouTube kubaluleke kakhulu, kuya kufuneka uyisebenzise kabini okanye kathathu ngeveki ukunikezela ngokuphila, kwaye usebenzise izihloko ezishushu kubomi bakho ukwandisa ababhalisile bakho beYouTube rhoqo.

#4. Bonisa ukuThengisa

Ukuba ucinga ngokuba sisitishi esithandwa kakhulu, enye yeendlela ezilungileyo zokukhulisa ababhalisile besiteshi sakho seYouTube kukusebenzisa intengiso yokubonisa.

• Intengiso yokubonisa ithetha ukusebenzisa izigidi zewebhusayithi kunye neebhanile ukwazisa nokukhuthaza itshaneli kunye neevidiyo zakho
• Maninzi amaqonga onokuthi usebenzise esi sicwangciso, eyona idumileyo ziintengiso zikaGoogle zokuphumeza ukuthengisa umboniso.
• Kwakhona, ungasebenzisa iiwebhusayithi ngokuthe ngqo ukuthengisa itshaneli yakho yeYouTube kunye neevidiyo, apha sicebisa ukuba usebenzise ezona webhusayithi zidumileyo ngokusekwe kwindawo yakho, abaphulaphuli ekujoliswe kubo, kunye nezihloko ozigubungelayo kunye nokuthetha ngazo.

Intengiso yokubonisa sisicwangciso esiluncedo kakhulu kwaye ungasoloko usisebenzisa ukwandisa ababhalisile bakho beYouTube kwaye wenze ijelo lakho leYouTube lidume kwaye libe namandla.

#5. UkuThengiswa kweMpahla

Ukuthengisa umxholo yenye yezo zicwangciso onokuzisebenzisa ukuze ufezekise iziphumo eziphezulu, kukho iindlela ezininzi zokusebenzisa ukuthengiswa kokuqukethwe kwisitishi sakho sikaYouTube.

• Unokusebenzisa amanqaku entengiso njengenye yezona zicwangciso zilungileyo zokuthengisa umxholo ukwandisa iimbono zejelo lakho leYouTube kunye nababhalisile
• Ukusebenzisa ezinye iitshaneli zeYouTube ezibonelela ngomxholo oncomekayo sesinye isicwangciso sokuthengisa umxholo onokusisebenzisa ukukhulisa ababhalisile besiteshi sakho seYouTube.
• Enye yeendlela ezilungileyo zokuthengisa umxholo kukwenza iwebhusayithi yejelo lakho likaYouTube kwaye uqale ukusebenzisa amanqaku kunye neentlobo ezahlukeneyo zokuthengisa umxholo ukunyusa ukuthandwa kunye nababhalisile betshaneli yakho yeYouTube.

#6. Social Media Marketing

Ukukhulisa ijelo lakho likaYouTube, ungasebenzisa amandla ezinye iinkqubo zemidiya yoluntu.

• Bangaphezulu kweebhiliyoni ezimbini abasebenzisa iYouTube, aba bantu bayasebenza nakuFacebook, Instagram, nakuLinkedIn, kwaye ...
• Unokusebenzisa amaqonga eendaba ezentlalo kunye neenkqubo zokuthengisa ukukhuthaza isitishi sakho sikaYouTube

Ukusebenzisa ezimbini ukuya kwezintathu ezinye iinkqubo zemidiya yoluntu kwanele ukwazisa ijelo lakho likaYouTube.

#7. seo

seo Iividiyo zakho zibaluleke kakhulu ukuba zibonwe ngakumbi.

Kukho izinto ezithile oxhomekeke kuzo ekwandiseni iividiyo zakho.

• Isihloko sibaluleke kakhulu, sebenzisa izihloko ezishushu nezinomtsalane, kwaye qiniseka ukuba usebenzisa amagama angundoqo kwisihloko sakho
• Ukusebenzisa ii-hashtag ezinxulumene nako kubaluleke kakhulu, kuya kufuneka usebenzise ezona hashtag zifanelekileyo kwiividiyo zakho
• Kwakhona, kwiinkcazo zeevidiyo zakho, kufuneka usebenzise iindlela ezilungileyo ze-SEO, okuthetha amagama angundoqo kunye nolwazi loqhagamshelwano

Ibaluleke kakhulu. Ukusebenzisa ezona ndlela zibalaseleyo ze-SEO kunceda iividiyo zakho ukuba zibonwe ngakumbi kwaye uncede isitishi sakho sifumane ababhalisile abaninzi ngokwemvelo.

#8. Intengiso yaseKaizen

IKaizen ligama lesiJapan elithetha ukukhula nophuhliso.

Kuthetha ukusebenzisa izinto ezintsha kunye nobuchule ekwenzeni iividiyo zakho.

• Phambi kokuba wenze ividiyo yakho, zibuze ukuba yintoni onokuyenza okanye wongeze ukuyenza ividiyo ekhethekileyo nenika umdla
• Kwakhona, cinga ngezicwangciso ezizodwa onokuzisebenzisa ukukhuthaza iividiyo zakho

Cinga nge izicwangciso ezizodwa zombini kumxholo kunye nentengiso onokuyisebenzisa ukukhulisa ukuthandwa kwesitishi sakho sikaYouTube kunye nababhalisile.

#9. Intengiso ye-PR

Kuthetha ukusebenzisa amandla eendaba zoluntu ukukhulisa ijelo lakho likaYouTube.

La maqonga anezigidi zababukeli kwaye zizixhobo ezifanelekileyo ukwenza ijelo lakho lidume kakhulu kwaye libandakanye.

• Ungayisebenzisa amaqonga eendaba zoluntu ukwazisa isitishi sakho sikaYouTube
• Kwakhona, ungasebenzisa amaqonga eendaba oluntu agubungela enye isihloko esithile kwaye uzisebenzise njengengalo yakho yokuthengisa

Elo licebo elihle kakhulu onokulisebenzisa xa ufuna ukubonwa zizigidi zabantu.

Kufuneka ulungele kwangaphambili ukufezekisa iziphumo eziphezulu.

#10. Intengiso yeeShorts

Iimfutshane ziintlobo ezintsha zeevidiyo ezifana namabali kwamanye amaqonga onokuthi uwasebenzise ngaphakathi kwisitishi sakho sikaYouTube.

• Kukho icandelo elithile ngaphakathi kwesitishi sakho elinikezelwe kwiibhulukhwe ezimfutshane
• Ungasebenzisa izihloko ezimfutshane nezinomtsalane kwiishoti zakho zikaYouTube. Olu luhlobo oluhle kakhulu lomxholo onokuwusebenzisa ukukhulisa isitishi sakho sikaYouTube

Ukwazisa iSalva Bot

Salva bot yiTelegram bot ebonelela ngezona nkonzo zibanzi zentengiso yemidiya yoluntu ukuze kukhule ishishini lakho.

Enye yezona nkonzo zidumileyo zeSalva bot yintengiso yeYouTube.

Ungathenga ababhalisi kunye neembono, usebenzisa iindlela ezahlukeneyo zokuthengisa zedijithali zokukhuthaza ijelo lakho.

• ISalva bot ibonelela kakhulu amaxabiso okhuphiswano kwimarike
• Ungakhetha iinkonzo ezahlukeneyo kwangaxeshanye ukukhulisa ijelo lakho likaYouTube
• I-Salva bot ineqela elizinikeleyo lenkonzo yabathengi, kukho icandelo elikhethekileyo onokuthi ulisebenzise imiyalelo yokulandelela, kwakhona i-wallet yokuhlawula lula kunye nokukhawuleza

Iingcinga Zokugqibela

IYouTube lelinye lawona maqonga eendaba ezentlalo abalaseleyo emhlabeni, usebenzisa ezi zicwangciso, unokukhulisa isitishi sakho sikaYouTube ngokukhawuleza nangokulula.

Ukuba unayo nayiphi na imibuzo okanye ufuna uncedo lokukhulisa ijelo lakho likaYouTube, nceda uqhagamshelane nathi usebenzisa iinombolo zefowuni ezikhankanywe kwiwebhusayithi.