If you want to learn how to use the Telegram group for business, stay with us in this article.
Imagine that you have a growing business and recently you have entered into Telegram and created your Telegram channel as a new medium for achieving higher growth and sales.
After a while, you will understand that you need to have a Telegram group alongside your channel to better manage and serve your users and customers.
What Will You Read?
How To Use Telegram Group For Your Business ?
Put yourself as a customer or a user that is part of your channel and is one of your customers, who is interested in your products and services.
Now, what will make her happy and satisfied? To buy from you again and again and become a promoter of your business?
- Offering high-quality products or services, of course, this factor is very important
- Answering her questions, solving her needs, and supporting her immediately and when she needs it
These are very important factors for your users and customers, and a Telegram group is the best place where you can implement all of these strategies and have satisfied customers for your business.
#1. Answering Peoples Questions
If a user has a question about the products or services you are offering, how can she ask you? And how can you answer and handle it?
A Telegram group for your business is the best place where your users and customers can join and ask their questions, you can answer them inside the group, and other people can watch these questions and answers.
We recommend you put this as the main reason for creating your group. In your description, write that people can ask their questions and receive their answers very fast and approximately.
Do you know the benefits of this?
- Creating an environment where people can ask their questions is the best way to create a warm and welcoming relationship with users and customers
- People asking their questions can see that your business cares about their problems and needs and is very good for increasing your reputation and having a high rate of conversion
- Other people can see these questions and answers, if they have similar questions then they the answers and provides a very good environment where more customers will contact you and purchase your products and services
Let’s explore this topic deeper by an example, imagine that a user wants to buy a smartphone with a specific amount of money.
If you have a group then the user will ask her question and you can answer and provide solutions for her in this way.
- You can introduce the smartphones and their features
- Guide the user about the smartphones and offer her recommendations
Now, you are offering her a solution and exact reply, this is a value that you are providing and this person can become your customer.
Now imagine that you don’t have such a group, this user will go to other places to find her answers and you will not be an option for her to purchase from you.
As simple as this example, you can see that having a Telegram group answering people’s questions is very helpful and important, more users and more customers for your business are the results of using the Telegram group for asks and answers.
#2. Knowing Your Users & Customers Better
How can you know about your users and customers?
- A Telegram group is the best place where you can reach your users, and see what are their questions and needs
- Users can easily speak inside groups and tell about their needs and wants
As you see, one of the best ways for knowing your users and customers better is using a Telegram group alongside your business channel.
What are other ways that you can use inside your Telegram group to grasp a better understanding of your customer’s needs and wants?
- You can create a poll inside your Telegram group and want people to answer this poll, this can help you understand the current needs and wants of your customers and better align your products and services with your users and customers
- Asking questions is the other way that you can use for being aware of people’s needs and wants, you can also create incentives for your users to answer your questions
- One of the other interesting ways that you can use inside your group is comparing your products and services together or with others, this way you can see users’ comments and realize what they truly need now
You should try to offer incentives and create a very active group for your business, these strategies we mentioned here are very great that you can use for having a very active and responsive Telegram group.
#3. Creating Discussions
One of the unique and practical ways that you can use the Telegram group for your business is by creating discussion among your users.
But, how can you create a discussion among your users inside your Telegram group?
- You can list your products and services in your channel and also your group and then ask people to comment and share their ideas
- Comparing products or different topics is the other way that you can use for creating discussion, ask people to share their ideas and then the discussion will be created
- Speaking about the most important topics of your business and people’s need is also a great way that you can use for creating a discussion in your group
The goal is to create a hot and very practical discussion inside your Telegram group, why this is very useful for your business?
- When people share their ideas and speak about the topic this can make your group very active, more users will join your group and channel and more customers plus higher sales are the results
- The people can see the differences and different ideas, this can help them better understand your products and services and increase your orders and sales
- The other great benefit of creating discussions inside your group is that you can see what are people needs and wants
#4. A VIP Group For Your VIP Services & Customers
Imagine that you have a VIP Telegram channel where you are offering a paid service different from your free version of your Telegram channel.
Now, you can create a VIP and private Telegram group and want these VIP users to join this group.
How can you use this private and VIP group?
- You can want your users to ask their questions about the content on your channel, the quality of services you are offering, and their questions about business and what they need or expect
- This VIP group is perfect for evaluating the satisfaction of your VIP customers and asking them to offer their ideas about new products and services they need, also you can use their questions and see what are their current needs and wants
- You can use this group to better understand your customers and increase your sales and profitability by offering innovative services that your customers need most
The Final Thoughts
Telegram groups are very good places for interaction, asking people for ideas and comments, and creating two-way communication with your users and customers.
Using the strategies mentioned in this article, you can use your group in the best way and grow your business faster.
Please tell us how you are using the Telegram group for your business, and share your awesome comments and ideas with Telegram Adviser users and readers.